The stories we tell ourselves shape our businesses—but how much of it is true? External validation, from market response to honest feedback, is key.

Dan & Jeff break down common entrepreneurial mistakes, business strategy, product-market fit, sales, opportunity assessment, and why knowing your numbers (even without a finance background) matters.

P.S.

Still taking all the sales calls for your business? You need a wingman.

CHAPTERS

(00:02:43 ) Building entrepreneurial endurance

(00:03:35 ) It's easy to be dishonest with yourself

(00:06:49 ) Tailwind index helps assess market needs

(00:15:43 ) Focus on solving immediate pain points

(00:18:38 ) Communicate effectively with your target market

(00:23:39 ) Monthly business reviews (MBR)

(00:25:18 ) Basic financial hygiene is crucial

(00:27:08 ) Having the courage to be disliked

(00:31:52 ) Contribution vs validation

(00:34:22 ) Tasks vs responsibilities

CONNECT

Dan “at” tropicalmba dot com

Ian “at” tropicalmba dot com

LINKS

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PLAYLIST

Niche B2B Content = Big Revenue on YouTube

The Unexpected Downsides of Selling Your Business

Is Your Biggest Expense Helping or Hurting?

Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella Simkins, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal